01 · Conversion
Website Copywriting
Full marketing-site copy that earns the click, not just fills the box.
from €1,200 + VAT · fastest turnaround 10 business days
Now booking · fastest turnaround 4 business days
- You have a design, or a designer lined up, and a launch date on the calendar.
- Nobody on the team has actually written the pages yet — there's a Figma file and a gap.
- You want each page to do one specific job, not just “sound professional.”
- You're relaunching and the old copy hasn't been touched since the last redesign.
Most website copy doesn't fail sentence by sentence. It fails because nobody decided what each page's one job was before anyone started writing.
What you get
Included in every tier
- Kickoff brief and stakeholder questionnaire
- Delivery in Google Docs + Markdown
- Full IP transfer on final payment
- EN or HU output at the same price
What lands in your folder
Page drafts, a meta title + description for every page, a Markdown export ready for a developer or CMS.
Illustrative rewrite of sample copy — not client work
Homepage hero, B2B software company
✕ Before
Welcome to NimbusHR — Your One-Stop Shop for All Your HR Needs. We are committed to excellence in providing seamless HR solutions for businesses of all sizes.
✓ After
Payroll, contracts and onboarding for 20-person teams that don't have an HR department yet. Set up in an afternoon.
Why this works
“Businesses of all sizes” describes nobody in particular, which means it persuades nobody in particular. Naming the actual buyer — a 20-person team with no HR department — and the actual promise — set up in an afternoon — gives a reader a reason to keep reading instead of bouncing.
How it runs
-
01
Brief
You fill in the kickoff questionnaire: audience, offer, competitors, what the old copy got wrong.
-
02
Map
We lock the page list and what each page's one job is, before a single sentence gets written.
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03
Draft
Full copy for every page, delivered in Google Docs.
-
04
Revise & hand off
Your revision rounds, then Markdown export and IP transfer.
Packages
Essential
Five pages, one clear job each.
≈ 468 000 Ft — indicative, invoiced in EUR
- Kickoff brief & questionnaire
- 5 pages of full marketing copy
- Meta title + description per page
- 2 revision rounds
- Docs + Markdown delivery
- Full IP transfer
Growth
Eight pages, built to carry a growing site.
≈ 761 000 Ft — indicative, invoiced in EUR
- Everything in Essential
- 8 pages total
- A one-page messaging cheat-sheet
- 3 revision rounds
Full Site
Twelve pages, a CTA pass, and an SEO brief for each one.
≈ 1 131 000 Ft — indicative, invoiced in EUR
- Everything in Growth
- Up to 12 pages
- Sitewide CTA/microcopy pass
- Per-page on-page SEO brief
- 60-minute handover call
Stated revision rounds
never “unlimited,” always a number.
Turnaround in business days
set before you pay, not after.
Full IP transfer
on final payment, the words are yours.
EN or HU
same price, same process, either language.
Frequently asked
What if I don't have a designer yet?
You don't need one to start — the brief and page-mapping stage works from your business, not your Figma file. The copy can also inform the design brief.
Can you write for a site that already exists?
Yes — most Website Copywriting projects are relaunches. We audit what's live before drafting anything new.
What if I need more than 12 pages?
That's a Custom Scope — see /pricing/ or discuss it on /contact/, tagged to this service.
Do you write in Hungarian too?
Yes, EN or HU output at the same price — tell us which in the kickoff brief.
What format do I get the copy in?
Google Docs during drafting and revisions, Markdown on final delivery — drop straight into your CMS or hand to a developer.
Every service, every price, on one page.